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Audience Response, About Authoring Questions - Learn How To Author Questions For Audience Response Voting Systems

 

 

 

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Audience Response, About Authoring Questions - Learn How To Author Questions For Audience Response Voting Systems

About Authoring Audience Response Questions
Before you create any Audience Response questions, create your presentation just as you would if you were not going to have interactive questions at all.  Many people make the mistake of creating questions, and then they build a presentation around those questions.  This is putting the cart before the horse, so to speak.  
Your interactive questions should be woven into the presentation, and only where it makes sense to use them.   We do suggest that you start the meeting with one or two humorous questions.  This will put the audience at ease, and it will give you a feel for how many people will choose to vote.   You may also want to ask two or three demographic questions in this opening module.

The way in which you craft the remaining questions is critically important.  Your questions should be as clear and simple as possible.  Long, complex questions lead to unclear results.  If the issue you are dealing with is complex, split it into components.   The same goes for the list of choices for the question.  Keep them brief, and clear.  If necessary, the presenter can add context, verbally.
Simple questions ask for factual information like: how much, how many, where are, and which one.  These adverbs should reference a single noun (e.g., how many patients, or which one pension benefit).  Whenever possible, constrain  the question with a qualifier based on time, location, or viewpoint (e.g., within the past 3 months, within your department, etc.).   
A well designed question might read "As a departmental manager, how do you describe the quality of communications from senior management over the past six months?".  The choices would probably range from poor to excellent.  As you see, this question leaves little room for misinterpretation.  Therefore, it leads to quality data. 
Another methodology for creating very clear results  is using a simple yes/no response pair.  The premise of your question is "do you like it; yes or no?"  or "is it important; yes or no?"   Giving your audience only these two choices forces them into a position, which makes interpretation very easy and quite accurate.   If you want to provide some wiggle room, you can add a third choice, 'unsure'. 
The last question structure that you are likely to use is one that uses discrete answer choices.  Rather than a continuous scale, you will list specific choices.  For example, you might ask "Of these, which is the most important employment benefit to you at this time; Child care, Profit sharing, Dental care, Mass transit subsidies, Family counseling, Elder Care, Other. "
You see that the last choice we listed is 'other'.  Since discrete choices rarely cover all possible answers, it is very common and strongly recommended that you include a catch-all category.  If you don't, you are sure to have at least one person in the audience stand up and announce "you don't have my choice listed".
We have tried to cover the basics of authoring in sufficient detail to ensure success.  But, if you have specific questions, feel free to write us. 
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